South Africa

Kempton Park, South Africa

South Africa

Yes

Marketing Specialist

SayPro

NPO/NGO

Campaign Development & Execution: Design, plan, and execute marketing campaigns that align with SayPro's goals. Monitor the performance of campaigns and adjust strategies as needed to optimize results. Content Creation: Develop engaging content for SayPro’s digital platforms, including social media, website, email newsletters, and blogs. Collaborate with graphic designers, video producers, and other creatives to produce high-quality marketing materials. Social Media Management: Manage SayPro’s social media channels, including content scheduling, posting, and community engagement. Analyze social media metrics to assess the effectiveness of posts and campaigns, and make data-driven recommendations for improvement. Digital Marketing: Assist in the development and implementation of SEO and SEM strategies to increase SayPro’s online visibility. Manage email marketing campaigns, including list segmentation, content creation, and performance tracking. Market Research: Conduct market research to identify trends, competitor activities, and target audience preferences. Use insights from research to inform marketing strategies and content creation. Event Promotion: Promote SayPro’s events and initiatives through various marketing channels. Work with the events team to ensure marketing efforts support event objectives and increase attendance. Brand Management: Ensure consistency in SayPro’s branding across all marketing materials and communications. Support the development of brand guidelines and ensure they are followed in all external communications. Partnership & Collaboration: Identify and engage with potential partners and influencers to extend the reach of SayPro’s marketing efforts. Collaborate with internal teams to ensure marketing strategies align with program goals and organizational objectives. Analytics & Reporting: Track and analyze the performance of marketing campaigns using various analytics tools. Prepare regular reports on key marketing metrics and provide insights to improve future campaigns. Support Fundraising Efforts: Work closely with the fundraising team to develop marketing materials that support sponsorship, donation, and crowdfunding efforts. Administrative Tasks: Manage the marketing budget, ensuring all activities are cost-effective. Coordinate with vendors and suppliers for marketing materials, event setups, and other related needs.