Job Summary: 

The SayPro Bulk Digital Communication Office Specialist will oversee and manage all aspects of bulk digital communication strategies, including email marketing, SMS campaigns, push notifications, and more. This role requires a proactive individual with expertise in digital communication tools and strategies, capable of delivering targeted messages across multiple platforms to engage and inform our audience. 

Key Responsibilities: 

SayPro Email Marketing Campaigns 

• List Management: Organize and segment email lists to ensure targeted communication. 

• Template Design: Develop branded email templates for campaigns. 

• Campaign Management: Plan, schedule, and execute email marketing campaigns. 

• Personalization: Implement personalization tags to address recipients by name or interest. 

• A/B Testing: Conduct A/B testing of email versions to optimize effectiveness. 

• Analytics and Reporting: Track and report on open rates, click-through rates, and other key metrics. 

• Compliance: Ensure adherence to email marketing regulations (e.g., CAN-SPAM, GDPR). 

SayPro SMS Marketing 

• Message Creation: Craft concise and engaging SMS messages. 

• Targeting: Segment audience for effective SMS delivery. 

• Scheduling: Set up automated sending times for SMS campaigns. 

• Analytics: Monitor delivery rates, response rates, and opt-outs. 

• Compliance: Adhere to SMS marketing regulations (e.g., TCPA). 

SayPro Push Notifications 

• Setup: Configure push notification services for mobile apps and websites. 

• Message Design: Create engaging and actionable push notifications. 

• Segmentation: Target notifications to specific user segments based on behavior or demographics. 

• Timing: Schedule notifications for optimal user engagement. 

• Analytics: Measure notification performance and user interactions. 

SayPro Social Media Campaigns 

• Content Creation: Develop graphics, videos, and text posts for social media. 

• Scheduling: Plan and automate social media posts. 

• Engagement: Monitor and respond to comments and messages. 

• Advertising: Create and manage paid social media ads. 

• Analytics: Track engagement metrics and campaign performance. 

SayPro Online Surveys and Polls 

• Survey Design: Develop engaging and relevant surveys. 

• Distribution: Distribute surveys via email, social media, or website pop-ups. 

• Data Collection: Gather and analyze survey responses. 

• Reporting: Generate reports on survey findings and insights. 

SayPro Webinars 

• Planning: Organize webinar topics, speakers, and schedules. 

• Promotion: Send invitations and reminders via email and social media. 

• Hosting: Manage technical aspects of webinars. 

• Follow-up: Send post-webinar surveys and thank-you emails. 

• Analytics: Track attendance, engagement, and feedback. 

SayPro Direct Messaging (DM) 

• Platform Selection: Utilize platforms like LinkedIn or Facebook for direct messaging. 

• Personalization: Customize messages for individual recipients. 

• Campaign Management: Plan and execute direct messaging campaigns. 

• Tracking: Monitor response rates and interactions. 

SayPro Chatbots 

• Setup: Implement chatbots on websites and social media. 

• Design: Develop conversation flows and scripts. 

• Integration: Connect chatbots with CRM and other systems. 

• Monitoring: Track interactions and adjust responses as needed. 

SayPro Mobile App Notifications 

• Setup: Configure push notifications within mobile apps. 

• Content Creation: Develop notification messages and visuals. 

• Targeting: Segment users for personalized notifications. 

• Analytics: Monitor notification effectiveness and user engagement. 

SayPro Content Distribution 

• Content Creation: Develop articles, blogs, and multimedia content. 

• Platform Management: Distribute content via email, social media, and other channels. 

• Scheduling: Automate content posting and updates. 

• Analytics: Track content performance and audience engagement. 

SayPro Affiliate Marketing 

• Partner Recruitment: Identify and onboard affiliate partners. 

• Campaign Management: Track affiliate performance and commissions. 

• Content Creation: Provide affiliates with branded content and banners. 

• Analytics: Measure effectiveness of affiliate campaigns. 

SayPro Influencer Marketing 

• Partner Selection: Identify and collaborate with influencers. 

• Content Creation: Develop sponsored content and campaigns. 

• Management: Oversee influencer activities to ensure brand alignment. 

• Analytics: Track campaign reach, engagement, and ROI. 

SayPro Video Marketing 

• Production: Create promotional and educational videos. 

• Distribution: Share videos via email, social media, and websites. 

• Engagement: Monitor viewer interactions and feedback. 

• Analytics: Analyze video performance metrics. 

SayPro Digital Advertising 

• Ad Creation: Develop ads for display, search, and social media. 

• Targeting: Define audience segments for ad campaigns. 

• Budget Management: Allocate and monitor ad spend. 

• Analytics: Track ad performance and ROI. 

SayPro Content Syndication 

• Distribution: Share content across multiple platforms and websites. 

• Partnerships: Collaborate with content syndication networks. 

• Monitoring: Track content reach and performance. 

• Optimization: Adjust strategies based on performance data. 

SayPro Email Newsletters 

• Design: Create visually appealing newsletter templates. 

• Content: Develop engaging content for subscribers. 

• Segmentation: Target specific subscriber segments. 

• Analytics: Measure open rates, click-through rates, and other metrics. 

SayPro Digital Flyers 

• Design: Create digital flyers for promotions and events. 

• Distribution: Share via email, social media, and websites. 

• Tracking: Monitor engagement and response rates. 

SayPro Online Ad Retargeting 

• Setup: Implement retargeting ads to reach users who have interacted with your brand. 

• Ad Design: Create ads tailored to retargeted audiences. 

• Analytics: Track performance and conversion rates of retargeting ads. 

SayPro eBooks and Whitepapers 

• Creation: Develop in-depth content for lead generation. 

• Distribution: Promote via email and download gates on websites. 

• Analytics: Track downloads, engagement, and leads generated. 

SayPro Virtual Events 

• Planning: Organize virtual conferences, trade shows, and workshops. 

• Promotion: Send invitations and reminders through email and social media. 

• Hosting: Manage event platforms and technical aspects. 

• Follow-up: Send post-event surveys and thank-you messages. 

• Analytics: Measure attendance, engagement, and feedback. 

Qualifications: 

• Bachelor’s degree in Marketing, Communications, or a related field. 

• Proven experience in digital marketing, preferably in bulk communication roles. 

• Strong proficiency with digital communication tools and platforms. 

• Excellent organizational, analytical, and problem-solving skills. 

• Ability to work independently and manage multiple projects simultaneously. 

• Knowledge of relevant regulations and compliance standards. 

Application Process: 

Interested candidates should submit their resume and a cover letter outlining their relevant experience and qualifications to info@saypro.online 

 

Tagged as: Bulk, Communication, Digital, Office, SayPro